ThoughtLDR Latest: Mercedes, Meetups & Venturing in the Valley

The latest in tech PR, thought leadership and events from the ThoughtLDR team. 

Meeting Makes the Magic Happen

People buy into people. No one knows that better than integration leaders Jitterbit, who recently brought together Europe’s leading automation and integration experts, technology leaders, and ecosystem partners for its annual MeetUp.  

The subject matter was on-point; a deep dive into trends in the industry such as low-code, the latest advances in integration solutions and the impact of AI in the age of Hyperautomation.  

With 90+ attendees, the day was further proof that in-person events are BACK ON for enterprise tech brands who want to build rapport and community. Put events like this in the mix with great messaging, compelling thought leadership and proactive PR and B2B businesses can make their own weather when it comes to building leads and growing their brand.

Our MD Tamara Sword moderated a panel on the current state of automation with the below guest speakers:

• Neil Ward-Dutton, VP AI and Intelligent Process Automation European Practices – IDC Europe
  
  
• Sameer D'Mello- EY, Senior Technology Strategy Advisor and former Global Head of Innovation at HSBC

• Kerry Sheehan - UK Civil Service - Head of Service Development and Innovation  

• Joost De Bot, Vice President & General Manager EMEA, Jitterbit

YASA’s Supercar Excitement

June was a big month for our client YASA. Founder and CTO Tim Woolmer was centre stage at Mercedes-Benz’s launch of the breathtaking Vision One-Eleven concept supercar. 

Unveiled at the Design Center in Carlsbad, California, Tim introduced the great and good of the motoring press to the revolutionary technology behind the Vision One-Eleven and at the heart of Mercedes’ plans to go full electric by 2030. 

FullyCharged.SHOW & FullyCharged.LIVE presenter Ricky Roy said that YASA's electric motors were "the most amazing part" of the car. Forbes' automotive columnist Karl Brauer predicted there’ll be a “substantial bump in electric vehicle performance” once YASA-powered Mercedes’ start to roll off the production line and the “real-world technical innovation” was what he found most exciting about the car, even above its “bold look and feel”.

Inspired by the 1970’s C111, the Vision One-Eleven is an instant design classic - you can see it in action here.

Gorden Wagener - CDO, Mercedes, Markus Schäfer - CTO, Mercedes & Tim Woolmer - Founder & CTO, YASA

The Women Powering an Electric Revolution 

Behind every pioneering electric company are pioneering people who bring their experience, passion and knowledge to help release more sustainable mobility. Evolito, a company developing electric powertrains for aerospace recently shone a light on the same members of their team who are, day in and day out, working hard behind the scenes to accelerate the arrival of electric flight; Natalia Narożańska - Senior Simulation Engineer, Dheevn Kahlonz - Design Engineer, Katie Tidd -  Materials Engineer and Christine Armstrong -  Build Engineer.

Check out their Women in Engineering Day Video here and prepare to be inspired.

Michael Nathan Joins ThoughtLDR

On the subject of people buying into people, we’re delighted to be working with the international enterprise, tech and investment consultant and musical wine-making networker extraordinaire, Michael Nathan. 

Michael brings a wealth of enterprise (Cisco, Apple, HP and Microsoft) and venture (Sierra Ventures, IBM Ventures) leadership experience to the ThoughtLDR table. Based in the heart of Silicon Valley, he’ll be consulting on commercial partnerships and clients’ go-to-market strategies. 

“Many of our clients are US-based,” says Tamara, “and our European clients are all addressing the US market. We’re thrilled to have Michael join the team - his 360-degree view of the tech ecosystem and passion for understanding clients’ ambitions is unparalleled. We look forward to introducing his insight and energy to our client activations.”