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Articles by Tamara Sword, Founder and CEO, ThoughtLDR

Tamara Sword is the Founder of ThoughtLDR. Before founding the agency in 2019, Tamara was CMO at leading tech companies, including distributed computing company Hadean, Consumer Electronics AI company Audio Analytic (acq. Meta, 2022), and electric motor manufacturer YASA (acq. Mercedes-Benz, 2021). Previously, Tamara was CMO at augmented reality start-up Aurasma (acq. HP, $11bn), VP of EMEA Marketing at HP, and led marketing and communications for a CE holographic display company (acq. Promethean Inc. and Logitech) and for a $100m joint venture between the University of Cambridge and MIT. Tamara started her career at Saatchi & Saatchi advertising, is the co-founder of top 10 video app infltr, a judge for the CES Innovations Awards, and a VC advisor.

Thought Leadership
Nov 9, 2021 1:59:00 PM

Mum’s the Word: Six reasons why ‘Returners to Work’ should embrace thought leadership

Going on maternity leave might not seem like a step-forward when it comes to your career. The best outcome, you might think, is simply not to take a...
Author: Tamara Sword, Founder and CEO, ThoughtLDR
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Startups
Apr 19, 2021 1:24:00 PM

Stealth Mode: Common Misunderstandings & Misuses

Stealth mode is one of the most powerful strategies at a start-up’s disposal and hey, it sounds cool. Staying under wraps gives you time to figure...
Author: Tamara Sword, Founder and CEO, ThoughtLDR
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